Top trend predictions for 2018
Here's a round up of the expert email marketing trend predictions for the year ahead
The predictions are in so let’s look at the trends we all need to keep a watchful on in 2018.
emailmonday
Jordie van Rijn's annual summary of email marketing trends in 2018 is one to not miss.
Freshmail
Freshmail have produced a handy infographic featuring the top 12 email marketing trends for 2018.
[bctt tweet="Let the machine do the talking in 2018 #emailmarketingtrends #emailmarketing #emailgeeks #trends https://freshmail.com/blog/email-marketing-trends-infographic-2018-p2/ @Letstalkstrat @FreshMail_APP" quote="Let the machine do the talking in 2018 #emailmarketingtrends #emailmarketing #emailgeeks #trends https://freshmail.com/blog/email-marketing-trends-infographic-2018-p2/ @Letstalkstrat @FreshMail_APP"]
Taxi for email
Another great source of predictions is Taxi for email's 11 email expert predictions in 2018. We've also featured as a guest blog post with details on how relevancy in the inbox will be the only winner in 2018.
[bctt tweet="Relevancy will be the only winner in the inbox in 2018 #emailmarketing #trends #emailgeeks' http://taxiforemail.com/blog/email-predictions-for-2018 @Letstalkstrat @TaxiforEmail" quote="Relevancy will be the only winner in the inbox in 2018#emailmarketing #trends #emailgeeks' http://taxiforemail.com/blog/email-predictions-for-2018 @Letstalkstrat @TaxiforEmail"]
Pure360
Looking for customer experience trends in 2018? Well look no further! Pure360 have the Top Customer Experience Trends to Watch in 2018.
[bctt tweet="Brands that apply personalisation technology will be at an advantage #trends #customerexperience #digitalmarketing @Pure360 https://www.pure360.com/top-customer-experience-trends-watch-2018/ @Letstalkstrat " quote="Brands that apply personalisation technology will be at an advantage #trends #customerexperience #digitalmarketing @Pure360 https://www.pure360.com/top-customer-experience-trends-watch-2018/ @Letstalkstrat"]
Smart Insights
Smart Insights have created an Email Trends 2o18: Visual guide including expert advice on how to use the trends within your email activity.
[bctt tweet="Email Trends 2018: A Visual Guide @smartinsights #emailmarketingtrends #trends #emailgeeks https://www.smartinsights.com/guides/email-trends-2015-visual-guide/ @Letstalkstrat " quote="Email Trends 2018: A Visual Guide @smartinsights #emailmarketingtrends #trends #emailgeeks https://www.smartinsights.com/guides/email-trends-2015-visual-guide/ @Letstalkstrat"]
One trend that is for certain, is that Email Marketing is here to stay! Enjoy the festive break and we'll be back in the New Year.
https://uk.linkedin.com/in/jennatiffany
About the author
Jenna Tiffany is a Chartered Marketer. She is the Founder & Strategy Director at Let'sTalk Strategy providing consultancy services across the digital marketing mix. Jenna has over ten years' marketing experience within B2B and B2C and both client and agency side.
Communications Ambassador for CIM Greater London Region, an advisory board member the DMA North and a member of the DMA's Email Marketing Council. Jenna's expertise ranges in working with both small and large brands to analyse and develop their key journeys & wider digital marketing activities, developing best in class digital marketing strategies & campaigns to deliver ROI. As a proven thought-leader, competent public speaker and publisher, Jenna can be regularly seen sharing her latest trends and key industry topics.