We’re pleased to share the definitive guide to lead scoring that we’ve been writing for prestigious marketing publisher and learning platform Smart Insights. Lead scoring is a massively important part of any marketing strategy and always needs to be approached from a strategic point of view. So it makes sense that Smart Insights approached Jenna Tiffany, a strategy expert for help!

SuperOffice have recently released their report on the state of email marketing in 2018. It makes for eye-opening reading with 59% of B2B companies not using email to communicate with their prospects and customers.

Interview with inspiring entrepreneur and marketer Jack Lowman – Founder of Hack Yourself

How to use interactive content to drive engagement in your digital marketing.